Andrew Zimmern Trashes Forbes’ Chef List
Andrew Zimmern, the Bizarre Foods host on TLC, is not known to mince his words. This time too, he did not think twice before trashing the recent list released by Forbes of America’s highest earning chefs. He wrote on his blog how he did not believe the figures put up by Forbes against the names of some of the chefs on that list. Basically, Zimmern believes that the chefs featuring on that list earn way more than is shown.
List is Way Off
Zimmern boasts of a first-hand knowledge of the earnings of some of the chefs included in the Forbes list. That is why, he questions the methodology employed in preparation of the list. His claims ring true when one takes a look at those who have not been included in the list, e.g., Jamie Oliver, who was declared to be worth a whopping $243.9 million back in April this year. Zimmern took to his blog on andrewzimmern.com to give vent to his discomfort.
Andrew Calls the List ‘Bullshit’
On his blog, Andrew wrote, “Here is something saucy and indelicate… Ramsay topped the list at $38 million. Gordon does very well, and I have no clue if his number is too big or small, but in terms of true income the list is way off base. And in being so “off target” it’s harmful. Even if it were on target I don’t see the value in printing this stuff but some people must like to hash it out or they wouldn’t write it up. Some of the chefs on the list make waaaaay more than what is listed, and I can think of several chefs off the top of my head who aren’t on the list at all who have better months than the number 10 chef (Guy Fieri at $8 million) has years. Mario at number five? Ever seen the checkout line at Eataly? Correct answer to that question is which location? Their math is way off base. Keller, Boulud, Colicchio… I could go on and on… lots of chefs who keep these matters private are doing very well…and I imagine some of the bozos on the lsit love to see their name up there. It’s nauseating.” Well, coming from Zimmern, that is serious reprimand.
What Does Forbes’ Have To Say?
Amidst allegations that Forbes used ‘vague’ methodology to arrive at its list, Dorothy Pomerantz explains, “We looked at each chef’s cut of the revenue from his or her restaurants and things like TV pay, merchandise royalties and cookbook payments. We did not deduct for taxes or the cost of being a celebrity chef.”
Whether that explanation will cut some ice with Zimmern or not remains to be seen. What do you think about the Forbes’ list? Do you believe it or not?